Charities vs. Businesses: A Double Standard

Charities vs. Businesses: A Double Standard

The following is an excerpt from Buy1GIVE1 Founder Masami Sato’s latest book, Giving Business. It’s available for sale on Amazon. It seems like there is a double standard when it comes to charities and businesses. But why is that? When a charity messes up and loses...
Why It’s Important to Give in the Right Way

Why It’s Important to Give in the Right Way

The following is an excerpt from Buy1GIVE1 Founder Masami Sato’s latest book, Giving Business. It’s available for sale on Amazon. We know that giving creates happiness and abundance. However, it can also have negative consequences if it’s not done properly. A mother...
Why Giving Creates More Happiness Than Getting

Why Giving Creates More Happiness Than Getting

There’s an experiment that measures children’s happiness when they are given a treat, and when they have the opportunity to give that treat to another child. But there seems to be a disconnect between the results of this experiment, and how we’ve acted on this...

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